In 2015, CreativeFuture began our Follow the Money campaign – an effort to reduce the appearances of legitimate advertisements on pirate websites. See, pirate websites depend heavily on advertising to make money – and they rely on widely-known brands appearing on their website to give their own criminal operations some... Read more
Dear Mark Zuckerberg, Today, I will finish writing this letter to you, publish it on our blog, and attempt to share it with Facebook users by paying you to promote it via your company’s “Boost Post” feature. That’s right, I said “attempt.” Why do I have any doubt that you’ll run... Read more
By Kristina Ensminger
Janice Poon is the embodiment of creativity. Her pursuits as a professional creative have taken her to advertising agencies, butcher shops, television shows, and shopping malls. She’s best known for her work as a food stylist on the hit series Hannibal and the first season of American Gods. However, she’s also... Read more
Film and television writer and director Alec Berg, whom you may recognize from his work on such hit shows as “Seinfeld”, “Curb Your Enthusiasm”, and “Silicon Valley,” and the movie The Dictator, penned an op-ed that ran today in The Hill. In it, he thanked members of Congress for calling on the... Read more
By Chris Ortman A new report from the Digital Citizens Alliance, conducted by MediaLink LLC, details the windfall profits that illegal, for-profit pirate sites collect from legitimate advertisers. The findings, based on a sample of nearly 600 sites, reveal that the most heavily trafficked pirate sites make upwards of $6... Read more
Since its launch in 2005, Megaupload has allegedly allowed users to download stolen work for free, generating millions of dollars in profits from ad revenue and subscription fees. It was a business model whose success depended on the pirated property of others. Before it was shut down through an international... Read more
Yesterday, the Association of National Advertisers (ANA) and the American Association of Advertising Agencies (4A’s) took a positive step toward combating rogue websites that peddle pirated and counterfeit products and content. The industry leaders reached an agreement that encourages marketers to avoid advertising on “rogue” sites dedicated to stealing others’... Read more